Patricc Reed — the anti-artist artist — is the resident artist of The Final Countdown. You put on headphones. He picks up a brush. The music goes in, the painting comes out, and the whole thing happens in front of you in real time. Forty nights, forty pieces, nothing planned in advance.
The live painting thing already goes hard on its own. Across forty nights it becomes a rotating format — so nobody sees the same show twice and the room always has a reason to come back tomorrow.
Everyone in the room hears the same track through headphones while Pat paints to it. No crowd noise, no bar chatter — just breathing and brush. The painting is the only thing anyone is allowed to look at.
Full band, full volume, one canvas. Kenny plays a set nobody has heard and Pat responds in paint in real time. The finished piece gets signed by both of them and goes up on the wall before the room empties.
Whatever the day's public question is — what is hemp, who built this, what happens tomorrow — Pat answers it on canvas while the conversation happens behind him. Forty questions, forty answers, no words.
The 21-and-over version. DJ or vinyl, longer set, the crowd calls out what goes on the canvas and Pat decides which ones deserve it. This is where the good footage comes from.
Post It Pat already moves through cities the old-fashioned way — in person, in traffic, on foot, with the work visible. That's the promotion. We put the countdown on it and let him do what he does.
This is the actual message that started The Final Countdown — sent from Asheville, two days in, before there was a plan, a page or a poster. Nothing here has been cleaned up into strategy. It's the download.
You won't even believe what's happening, but you will. I ended up at a developer's house here — kind of like the wild guy I met in Venice. He owns a farm. He owns buildings. A house on the coolest street near the coolest street in town, and a property that got demolished in Helene called Camp Driftwood.
There's going to be a 40-night celebration as the clock counts down on cannabis. It starts October 31 on Halloween. On December 11 this is illegal — so we celebrate the last forty days here in Billy Graham's hometown. It's a revival.
I found the wildest creation station. It's a demolished place and he goes, we'll just put a roof on it for live shows. Dude. And a house we could live in for a month. The wildest thing Asheville has seen — a mini version of what I did in Venice, and it goes all around the news.
Willie Nelson. RAW rolling papers. Spiritual Plants. Franny's Farmacy. Pure Beauty. Stereo Flower. Those are the cannabis sponsors. There'll be films — we show The Deer Trail. There's a vinyl room next door to the cannabis lounge in town, run by the first woman to ever grow hemp in North Carolina, and this guy owns that building. I've been in both places today. So it's a little bit of the Camp Mary installation.
I know how to do church revivals. Billy Graham came to my town and I watched it. I know how to rally all the people and all the weird things here and bring them into one room. It's so easy it's stupid.
And now we're up against the government shutting it down, so Start With I Love You is the driving point. We're not here to protest. It's: in case this really is illegal — how do you grow it? How do you do this? A guest every day with something to say. Jackson captures all of it. It's probably the second documentary. The first one is The Deer Trail — Kenny is the true line, and it backfills the whole story from Sedona. This one follows it as the Start With I Love You project.
December 11, the final night, I want Kenny playing with Europe. The band Europe. They've played that room before. Best music venue in town, and every other room is small except that last night — Kenny McCormick and Europe playing The Final Countdown.
The live cannabis thing you're doing — the Kenny show — goes hard. I think it's even more powerful with a live performance instead of only headphones. If you two got locked in a room you'd come out with a few different shows. Here's the headphone one, here's the live one. And you've got forty nights, so you don't only do the Kenny show. We do all the branding and promotion around Post It Pat and bring that with us.
That's what's coming. It all opened up in the last two days. That's why I'm here.