SPIRITUAL PLANTS&PAST N9NE RECORDS
present
BILLYLOVESWILLIE
Sponsorship · The Final Countdown · Asheville, NC

Put your name
on the clock.

Forty days. Forty nights. Forty-eight billboards in Billy Graham country, a storefront on Haywood Road, a documentary crew, and a proposed final night at The Orange Peel. We are looking for a small number of brands willing to be visible while hemp's legal status is being decided.

Proposal status · read this first

December 11, 2026 is a proposed target date. No venue hold is signed, no artist is booked, and every name and logo shown here is a pitch illustration — not an endorsement or a confirmed appearance. This site exists so sponsors, artists, venues and press can see the whole idea in one place and tell us whether they want in. Nothing here should be reported as booked.

What you get
The surfaces

Six places your name
actually shows up.

This is not a logo on a footer. Every tier below maps to physical, dated, photographable placements — and to a campaign that is arguing for a plant a lot of brands depend on.

48 billboards

Canton and greater Asheville, lead-up plus all forty days. Sponsor logos sit in a fixed band on every board.

40 nights

Live programming on Haywood Road — music, live painting, education, conversation. Named nights available.

The documentary

The whole forty days is being filmed. Sponsors appear in the on-screen title cards and end credits.

The tract

A printed eight-page tract handed out nightly and downloadable from the site. Back-page sponsor panel.

Press + livestream

A lift-ready press release, press kit, and a proposed livestream of the final night.

The final night

DAY ZERO at The Orange Peel — a 1,050-cap benefit room, if the date and the artists come together.

The tiers

What we're asking for.

Numbers are the working ask, not a rate card carved in stone. If the shape is right and the number is wrong, tell us the number.

Presenting

$50,000
1–2 slots
  • "Presented by" on all 48 billboards
  • Name on the DAY ZERO board and stage banner
  • Opening title card in the documentary
  • Front-page panel on the printed tract
  • Named in the press release and press kit
  • Ten seats on the final night, if it happens

Night sponsor

$10,000
40 slots · one per night
  • One of the forty nights carries your name
  • Logo band on that day's billboard rotation
  • On-site presence and sampling that night, where legal
  • Documentary credit
  • Four seats on the final night, if it happens

Chapter sponsor

$5,000
Open
  • Logo in the site-wide sponsor band
  • Logo on the shared billboard sponsor strip
  • Credit on the tract back panel
  • Two seats on the final night, if it happens

Board sponsor

$2,500
Open
  • Your logo on the billboard sponsor strip
  • Logo in the site sponsor band
  • Named in the end credits

In kind

Trade
Open
  • Print, sound, lighting, lodging, food, film, vinyl, transport
  • Product for nightly programming, where legal
  • Credited at the cash value of what you provide
The exchange

What we want from you
besides money.

Nerve

We are not asking you to sponsor a music festival. We are asking you to be named on a campaign about whether this plant stays legal. The value is that most brands won't.

Product, where legal

Hemp, vinyl, coffee, water, food, film stock, paint. Forty nights need stocking, and in-kind counts as sponsorship.

A room or a route

Retailers, farms, venues and studios who will host a night, print the tract, or carry the clock in another city.

Distribution

Your list, your feed, your stores. Sponsors who share the campaign are worth more to us than sponsors who only pay.

Honesty about limits

Tell us up front what your legal and compliance team will not allow, and we will design your placement around it instead of arguing later.

Who this fits
  • · Hemp and cannabinoid brands who need the rules clarified, not erased
  • · Smoke shops, dispensaries and farmacies in NC, TN, SC and GA
  • · Papers, glass, grinders, gear — the accessories economy
  • · Music, vinyl, apparel and venue brands with a stake in Asheville
  • · Anyone who has ever been told their product is immoral before it was illegal
How it works

Four steps, no deck.

01
Fill out the form

Tell us the brand, the tier you're curious about, and anything you can bring that isn't cash.

02
One call

Thirty minutes. We show you the board schedule, the nightly program and the film plan. You tell us what compliance will allow.

03
Artwork + terms

A one-page agreement, your logo files, and the exact boards and nights you land on. Nothing goes public until you approve your placement.

04
Go visible

Boards go up, your night gets programmed, and the documentary starts rolling.

Start here

Sponsor inquiry

Goes straight to Craig Rose · Spiritual Plants · Asheville, NC.

Start With I Love You

Ask what you believe.
Make sure it's fireproof.
Turn on the clock.

THE FINAL COUNTDOWN

A 40-day cultural revival built around a real American legal deadline. Asheville is the mothership. The story belongs to the people living it.

21+ where required. Never drive impaired. THC can harm animals; keep products away from pets. Psychedelic programming is education and conversation only. Product experiences, smoking and events are subject to local law, permissions, age controls and responsible-hosting standards.
Independent cultural campaign · Holy Water and Spiritual Plants are disclosed participants, not the whole storyBack to the clock